Tuesday 5 April 2016

From Brooke Shields to Kendall Jenner, why Calvin Klein uses celebrity models to sell clothes


Francisco Costa, creative director of the American fashion label, says Calvin Klein himself began the use of actresses to raise its profile and sales, and sees the worth of dressing ‘really smart women’.

Words: P. Ramakrishnan
Portrait: Jason Capobianco

Read the full feature here at SCMP. com

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