Thursday 14 March 2024

Eternal Elegance: What’s Behind the Cartier Tank Watch Iconography

 

The powerful, the famous, and the stylish have worn the Cartier Tank for over a century. Here’s why.

 


It’s hard to pinpoint when exactly we noticed the Cartier Tank in the public consciousness. Its striking simplicity doesn’t scream for attention, and yet, there it is, on Princess Diana’s wrist. The Crown has revived her image on social media platforms across the board and you can find the iconic Roman numerals standing out on a square-cut wristwatch, beaming below her reluctant smile. It’s the only accessory repeated often by fashion icon Jacqueline Kennedy Onassis; her Cartier Tank is unmissable in vintage black and white photographs. Clark Gable himself had such a unique one—the numerals on his dial were Arabic, not Roman. 

If Gable’s watch ever makes it to an auction house, the estimate figure will most likely reach in the tens of millions. After all, as we go to publish, at Christie’s, there’s a rare and unusual 18-carat-gold asymmetrical Cartier wristwatch with the “Crash” deploying clasp that experts predict will go for HK$1.6 million. Only 400 of them exist in the world. 

Read the entire feature here at Robb Report Hong Kong.

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