Tuesday 27 February 2024

Finest Blend: How illy Has Cultivated Coffee Into an Art Form

 


An exquisite flavour palate, quality sourcing, and historical finesse—are we talking fine wine or curated coffee?

It’s hard to pinpoint when artisanal coffee and boutique blends came in vogue, beyond the popular vernacular thrown about by baristas the world over. We’ve now read so much about the sourcing and planting of the hitherto humble bean; somehow, the way sommeliers expound on vine and terroir has trickled into the morning java. But even among those fine blends, an illy is no average cuppa joe.

You can read the entire feature here at Robb Report Hong Kong. 


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