The Italian luxury brand is gently covering the world in cashmere.
In the thick of Art Week in Hong Kong, there is a welcome, fashionable interruption to the social calendar—the grand opening of a signature store for Brunello Cucinelli.
Carolina Cucinelli, co-president and co-creative director, attended the ceremony to usher in this important new chapter and space for the Italian maison as Queen’s Road Central was blocked off for the grand unveiling. A lavish opening that saw the subtle and the stylish strut in to view the large new store in the guise of a warm, welcoming home—Casa Cucinelli, as the concept is called—the space was studded with menswear, womenswear, accessories, and lifestyle gear, all in the muted shades, refined fabric, and elegant silhouette the brand is famed for; the pre-opening buzz is unsurprising.
Read the entire feature here at Robb Report Hong Kong.
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