From a three-row Audi flagship to a hand-built Pagani built to mark its founder’s 70th birthday, here are the automotive launches worth your COE this season.
Singapore’s car market runs on a peculiar arithmetic. A Certificate of Entitlement can cost more than the car you’re actually buying, which means every purchase is, by definition, a considered one. It also means that when a marque unveils something genuinely new, that release will demand closer attention.
This season has delivered an unusually rich crop of debutantes: flagship SUVs from Germany, a Bushido-inspired one-off from Italy via Japan, a divisive electric Ferrari that sold out despite (or perhaps because of) the internet’s disapproval, and a Pagani built to celebrate its founder’s 70th year on earth. Here, a guide to what has caught our attention.
Read the full feature here at GQ Singapore.
By P. Ramakrishnan
7 September 2026









